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KASE Grooming
Brand Identity + Packaging

The brief of this project was to design a stand out identity for Kase Grooming, a beard and hair care brand targeting Sikhs. The packaging had to stand out amongst the competition and be relatable to the Sikh community.
Brand Identity

The Kase Grooming packaging is designed to stand out on your shelf. It mirrors the pride men in the Sikh community take in their beards and keeping them in shape. The goal was to attract the Sikh audience to a product that is made uniquely for them and the packaging and icon design express just that.
Packaging















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